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Do brochures sell homes?

Do brochures sell homes? Some of us can remember what property ‘particulars’ (brochures) looked like, way back in the olden days: a double-sided A4 sheet of typed information, complete with two or three stuck-on photographs measuring 3.5” x 5”.  If the agent had run out of these mini photographs, they would simply photocopy the pages…Read More→

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Your 4, 8 and 12 week review

When your home has been launched, many people, just like you, believe that this is the end of the agent’s job. It’s online, now all the buyers will rush to your door, surely.   The launch is just the beginning and as part of a continuous strategy to get you the best result possible.  That might…Read More→

the effect of smell on your sale

The Effect of Smell on Your Sale

We all have 5 senses and they all come in handy when your shopping.  For sofas you’ll use touch along with sight, for cars you’ll call upon your hearing, for the sound of the engine.  When you shop for a home you’ll use all your senses, well, except taste, unless you had Pica Disorder.  Google…Read More→

How To Influence & Get More Offers

How To Influence and Get More Offers

It’s lovely to write to you again so soon. I’m going to tell you today how you can help influence your viewers decisions to buy your home. I was reading a book recently about persuading techniques. The author of this book had previously written another book. (He’s actually written loads) Whilst writing he did some…Read More→

How to win your buyers hearts

How to win your buyer’s hearts

Buying and selling a home is such an emotional roller coaster.  You’ve poured your heart and soul into your home, especially if you have been here for more than 10 years.  You spent time getting the colour scheme right, you spent months persuading your husband to fix the broken door to the cupboard under the…Read More→

Buyers brains love balance

Buyers Brains Love Balance

  When you put your house on the market what is the one thing you want?  The one thing that you need to move on? Buyers There is one simple thing you can do to significantly increase your chances of getting the price you want in the timeframe you require. It all comes down to…   …Balance This…Read More→